Blog | Palm Marketing

Are You a Leader or a Follower?

A leader is someone who takes charge, inspires, and guides a group of people towards a common goal or vision. Leaders have a clear vision...

11 Questions to Ask in an Interview or When Meeting a Prospective Client

Meeting with a potential employer or a new client can be nerve-wracking business. By being prepared with questions that you can ask...

What is Your Client Persona?

Putting together a client persona for your business is well worth some time and effort. A client persona is your ideal client. You...

Hashtag Research for Instagram

Grow your Instagram account organically by strategically using hashtags. Hashtags are clickable words on Instagram (and other platforms)...

12 Social Media Tips for Small Businesses

Getting started with social media for small business can be overwhelming. Here are 12 tips for small business owners on how to best...